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3 Key Questions To Ask About Internet Marketing

ask questions to know about internet marketingIf you’re thinking about working from home and want to use the internet to do this, you will need to ask some questions. The 3 questions about internet marketing talked about in this post require answering and I hope that these answers are indeed covered here.

Internet marketing can be exciting, challenging, and it can also be very confusing. It’s going to make or break your internet business career, so you need to find out how to do it the right way. Many people who depend on internet marketing surprisingly don’t have a full grasp of the essentials of internet marketing.

In fact, many internet entrepreneurs waste a lot of time, energy, and don’t build up momentum because they haven’t taken the time to learn and understand internet marketing. Don’t let this lack of understanding damage your own income potential.

So you can understand internet marketing better and how it can affect your business you must know the answers to these three important questions:

  1. What Is Internet Marketing?
  2. What Is The Cost Of Internet Marketing?
  3. What Is The Benefit of Internet Marketing?

The Answers To The Three Questions About Internet Marketing.

  • What Is Internet Marketing?
    Marketing is really rather simple. It’s communication about an idea, product, service, or organization. Marketing covers everything including advertising, promotion and sales. It also covers different techniques and the type of communication used to advertise, promote and sell products and services.
    Marketing is in fact broader than just advertising or promotion. It also includes researching the niche market to find out what consumers want. This enables the business to understand what meets their needs with an appropriate product, price and how to distribute them.
    Bearing these things in mind, the marketing needs to know market research, how to reach decisions on products and prices, advertising, promoting, distributing and selling.
    Marketing also covers activities involved in moving products and services from the source to the end user. This includes making customers aware of products and services, attracting new customers, retaining customers and building and maintaining a customer base for a product or service.
    Internet marketing includes all of these activities. It also uses various internet tools including web sites, email, ezines, banner advertising, blogging, RSS, text links, search engine optimization, affiliates, autoresponders, and other e-commerce applications.
  • What Is The Cost Of Internet Marketing?
    The range of expenses for internet marketing can be huge. There are some promotional marketing activities that can cost nothing, some only pennies a day, while other forms of advertising can cost you thousands a day, depending on the methods employed and budgets allowed.
    It is vital to consider your goals – both long-term and short-term. You also need to work out how much each prospective customer is worth to you. Research and activity like this will help you work out an affordable budget for any internet marketing campaign.
    It’s possible to set up internet promotions free, but you won’t necessarily have full control of your content this way. You can run your business without a website that you own and have full control over by using free blogging sites like Blogger (Google’s free blogging system), WordPress.com (as opposed to WordPress.org, which is the coding for you to have your own website / blog on the WordPress platform) or many other free website options. You can also get business pages on social media, like Facebook, Twitter, Linked in and Google plus to build a web presence from where you can do your own marketing online.
    The costs of having your own website have dropped considerably over the years. You can get a domain name and blog set up and hosted for under $100 a year if you look around. This will increase if your traffic grows, but to start up it’s pretty cheap. This doesn’t include things like learning how to set it all up or learning SEO (Search Engine Optimization). There are free resources where you can do this to start up. When advertising your website / business online, you could easily spend $25-50 a day for advertising but there are many cheaper ad options available. Facebook ads are more cost effective than Google adwords in many cases. Do your research and you will be surprised how little you can get good advertising for.
    The best way is to start small, keep costs down and slowly build as you test and learn what methods work for your market and product. There is no magic wand that works wonders for everyone. It all takes time and testing. Each product has its own unique appeal and every marketer needs to take that into account.
  • What Is The Benefit of Internet Marketing?
    Internet marketing offers more than a lot of traditional marketing methods. Web sites and blogs will continue working to promote and market your product 24 hours a day. It can do keep promoting and selling long after any traditional marketing campaign has ended. Similarly, if you use advertising in ezines, newsletters, use banners and text links all over, these will continue to increase in power over time.
    Email marketing, when done well can bring in a tremendous surge in contacts and sales and offers you the opportunity to personally connect with your message to reach a targeted audience. This enhances the chance to increase sales quite a lot.
    One of the best benefits of internet marketing is that it offers convenience and power of internet marketingimmediate satisfaction. Your prospects will see your marketing message when it is convenient for them. This will occur when they’re looking for a solution to a problem they have that your product or service fits for them. Your sales message should offer them the ability to act on that interest immediately. They can find your product and buy in the time it would take to watch a commercial on television or turn a page in the newspaper. This can also happen when you’re asleep! This is the power of internet marketing.

Now you have the answers to these important questions about internet marketing, you look to start on your own internet marketing campaign — and working towards a great success in your new business venture.

3 Responses to 3 Key Questions To Ask About Internet Marketing

  • Hi Barrie,
    I like this site. The font and the layout is very nice.
    You should use this a bit more, especially as you said the ranking was pretty good,

    Very comprehensive article on internet marketing. Internet marketing, the cost and the benefit.

  • Some great answers to these 3 key questions, Barrie. Having a blog or website is pretty essential to IM in my opinion, although I do know people who manage without one as there are other internet avenues that can be taken. For example affiliate marketing, you can use forums to market without having a blog or website yourself to use these.

    Enjoy the journey!

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